The liturgy of the gaze: photography, institutional memory and theology of communication in ecclesiastical organizations
The liturgy of the gaze: photography, institutional memory and theology of communication in ecclesiastical organizations
DOI:
https://doi.org/10.51473/rcmos.v1i1.2023.1988Keywords:
Documentary Photography. Institutional Memory. Ecclesial Communication. Volunteer Management. Visual Hermeneutics.Abstract
This article explores the hermeneutic and documentary function of photography in the context of contemporary religious organizations. In the light of Roland Barthes' image theory and Paul Tillich's theology of culture, the study analyzes how the professional management of visual archives transcends mere technical recording, acting as a tool for building denominational identity and preserving collective memory. The research investigates models of creative volunteer management, based on Herzberg's motivation theories and situational leadership, essential for the sustainability of media departments in churches. It also discusses the ethics of imagetic representation of the sacred in the social media era and the role of the photographic archive as a primary source for ecclesiastical historiography.
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References
BARTHES, ROLAND. A câmara clara: nota sobre a fotografia. Rio de Janeiro: Nova Fronteira, 1984.
BAUDRILLARD, JEAN. Simulacros e simulação. Lisboa: Relógio D’Água, 1991.
BENJAMIN, WALTER. A obra de arte na era de sua reprodutibilidade técnica. Porto Alegre: Zouk, 2012.
ECO, UMBERTO. Tratado de semiótica geral. São Paulo: Perspectiva, 2003.
HERZBERG, FREDERICK. One more time: how do you motivate employees? Harvard Business Review, v. 46, n. 1, 1968.
LE GOFF, JACQUES. História e memória. Campinas: Unicamp, 1990.
OTTO, RUDOLF. O sagrado. Lisboa: Edições 70, 2005.
SONTAG, SUSAN. Diante da dor dos outros. São Paulo: Companhia das Letras, 2003.
TILLICH, PAUL. Teologia da cultura. São Paulo: Fonte Editorial, 2009.
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Copyright (c) 2023 Patricia Malafaia Bonfim Araujo (Autor)
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