“Clear and Accessible Communication as a Tool for Financial Education in VulnerablePopulations”
“Clear and Accessible Communication as a Tool for Financial Education in VulnerablePopulations”
DOI:
https://doi.org/10.51473/rcmos.v1i1.2024.1094Keywords:
Financial education. Accessible communication. Vulnerable populations. Financial literacy. Plain languageAbstract
This article analyzes the importance of clear and accessible communication as a strategic
tool for promoting financial education among vulnerable populations. Considering the
Brazilian context of educational inequality and banking exclusion, the study discusses how
the technical language often used in financial content hinders the understanding and
practical application of concepts by low-income populations. The research is based on
national and international studies addressing financial literacy, language simplification, and
the use of social technologies. It highlights the role of humanized and culturally adapted
communication in ensuring effective access to information and promoting economic
autonomy. The article also proposes practical guidelines for educational actions focused on
inclusion, accessible language, and the use of multimodal formats. It concludes that
communication is not a secondary aspect, but a central element in the effectiveness of
financial education programs.
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Copyright (c) 2024 Gislene Martins Robles (Autor)
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